Nir Eyal

Author & Entrepreneur
Hooked

How to build habit forming products?

Learn all about it with Nir Eyal, researcher of behavior design & habit formation, serial entrepreneur and best-seller author of the HOOKED book.  The first edition in a new series of inspiring events around persuasion design and consumer psychology.

Edial Dekker

Product Manager
Travelbird

Panel debate
& Expert review

Panel debate
& Expert review

Consumer Psychologist 
Online Dialogue

Bart Schutz

We can keep costs low and quality high thanks to the support of these great companies & communities! If you want to contribute as a partner, contact support@liveondemand.com  or call +31624688439

Giulia Calabretta

Assistant Professor 
TU Delft

Strategic Value of Design

We have invited the brightest minds in consumer psychology and behavorial design. Expertise from practical experience and academic research.

4 hours of Inspiration, Interaction & Networking
Apply directly what you've learned and get a peer review.

17:00 - 18:00 

Welcome - beers and pizza included

18:00 - 18:15 

Opening by moderator Thijs Sprangers (Live on Demand)

18:15 - 19:00 

Nir Eyal: Keynote and Q&A on How To Build Habit-forming Products

19:00 - 19:30 

Nir Eyal: Your Hook Model with Peer Review. Time to review the Hook Model of your app

19:30 - 19:50 

Break

19:50 - 20:10
Ethics in Design, Break Pedal or Steering Wheel? - James Williams (Oxford Internet Institute)

20:10 - 20:30
Creating Innovation Habits through Strategic Design - Giulia Calabretta (TU Delft)

20:30 - 20:50
Nir Eyal - Technology is Distracting and Addictive. Here's How to Fix it. 

20:50 - 21:30

Panel Discussion with Nir Eyal, Edial Dekker (Travelbird),
Giulia Calabretta (TU Delft), Bart Schutz (Online Dialogue) & James Williams (Oxford Institute)

21:30 - 23:00

Drinks and Networking

THE PARTNERS

AGENDA

THE SPEAKERS

HOW TO BUILD HABIT 
FORMING PRODUCTS

 
© Copyright 2017 Live on Demand

BUY TICKET

This event is started by Tess & Margo through a crowdfunding campaign at Live on Demand. Over 100 people joined already from ING, Booking.com, Bright Alley, Cocoon, Rockstart and many others.  

THE TEAM


YOU SHOULD JOIN BECAUSE

1. You feel that need ... to keep checking your Facebook, Instagram or Slack first thing every morning. You want your customers to feel the same about your app.

2. Behavioral design is part of your job because you're in user experience, strategic design, customer development, design thinking or online marketing.

3. You have read HOOKED and want to use the unique opportunity to meets it's creator and get feedback on the HOOKED model for your app.

4. You like Pizza's, Beers and meeting other people

5. You want to stay ahead of your game and join the WMYC community with 2 great events per year.

Tess Lucassen
Content & program

Margo van der Laan
Social media manager

Tessa van den Broek
 Partner marketing & venue

Rosa Lohman
Marketing coordination 

Thijs Sprangers
Partnerships & speakers

SHAREABLES

MENU

TICKETS

Do you want to share this event with your audience? You can find visuals and copy for sharing in this folder.


James Williams



Tech Design Ethics

Oxford Internet Institute

BUY TICKET


CONTACT

Office: 

WeWork

Weteringschans 165c, 1017XD, 

Amsterdam, NL


Email:

support@liveondemand,com


KvK / CoC: 55844073

IBAN: NL83 ABNA 0504 9102 56

BTW / VAT: NL8518.81.518.B.01


Event Location: 

B. Amsterdam - B1
763A Johan Huizingalaan
11066 VH Amsterdam 
Route >>









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